|
Director of Marketing · Chicago, IL
The American Hospital Association (AHA) is the national organization that represents and serves all types of hospitals, health care networks, their patients and communities. We are currently seeking a Director of Marketing in our AHA Solutions group.
Business Purpose
Creates and executes all marketing and communication strategies, also promotes AHA endorsed products and services; Includes monitoring a financial plan, allocating resources and organizing the work unit to successfully deliver products to intended clients.
* Essential Functions
Develops and implements comprehensive, written multi-year marketing plan(s) for AHA Solutions and products and services endorsed by AHA in collaboration with the sales and account management functions. Manages the publication and distribution of printed materials, marketing collateral, electronic media, and all written, organization-wide communication.
* Hires, trains, develops, manages, and evaluates staff based upon contributions to team and individual goals; recommends salary and bonus adjustments; takes action as indicated by AHA policies and procedures.
* Develops the annual marketing and communications budgets at the beginning of...
|
|
